Tata International Africa wants acquisitions to extend John Deere distribution
By
David Whitehouse
Reserved for subscribers
Posted on
September 10, 2021 13:29
Tata International Africa (TIA) wants to make acquisitions of John Deere dealerships to extend their Zambian distribution partnership, the CEO of Tata International Africa, Len Brand, tells The Africa Report.
The company is discussing the plan with John Deere, the maker of tractors and agricultural equipment, and will first target dealerships in East African countries, Brand says from South Africa. TIA bought distribution rights for John Deere products in Zambia in May, adding to the agreement it already had in Ghana. “We will continue down that Zambian road,” Brand says.