Ousmane Diagana, the West and Central Africa vice-president of the World Bank explains the Bretton Woods institution's positioning and priorities ... on the continent. In this long interview, he pushes back against the familiar critique of rigidity and economic orthodoxy.
Emirates operates the most profitable routes on the continent, half of which connect South Africa to Europe or Asia.
- In the Top 10 published on August 13 by OAG (air traffic analysis specialist), Dubai’s Emirates is ranked four times among the most profitable route companies, with Johannesburg and Cape Town airports hosting five of the ten routes.
At the top of this ranking, which covers the period from April 2018 to March 2019, Emirates’ Johannesburg-Dubai line generated $315.6 million. It is ahead of Johannesburg-London (British Airways, $295 million in revenue) and Cairo-Djeddah (Saudi Arabian Airlines, $242 million in revenue).
The only line in the top 10 in West Africa is Abidjan-Paris, operated by Air France, which generates $175 million: it ranks eighth thanks to its many business customers.
- According to various analysts, with three daily flights it may even be among Air France’s most profitable routes.
A recipe for profitability?
How can the increased profitability of an air route be explained? “It’s hard to answer,” says John Grant, an aviation analyst and vice-president of the OAG.
Each company, each line has its own costs and suppliers, who charge different prices. Generally, the most profitable routes have a large proportion of business class travellers, who will pay a high price, or a large passenger market in tourism class throughout the year.
According to the analyst, Johannesburg Airport seems to have a combination of these two assets.
- As for Emirates’ predominance, he added that “this company has a very dense network in Africa and offers connections to other regional areas”.
A single intra-African line
80% of intercontinental traffic linking Africa to other continents is carried by foreign companies.
The only intra-African line in the ranking is the one between Cape Town and Johannesburg (South African Airways, $185 million).
- This is a particularity that represents a challenge for air traffic between African countries.
“Long-distance flights generate the most revenue, especially those with business class,” the analyst recalls. But on the continent, short- and medium-haul flights are in the majority.
This offer from African companies meets the demand of their users but is also conditioned by the regulatory barriers between states in force on the continent.
The Single Market for Air Traffic in Africa (SMATA) project aims to address these barriers (taxes and legislation) in order to facilitate intra-African connections. If the SMATA does not necessarily push continental interconnections up to the top of the OAG ranking, it will increase competition in the African sky, to the detriment of the smallest companies, some analysts warn.
This article first appeared in Jeune Afrique.
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