Ramping up tourism

Rwanda: How tourism is getting back on track

By Maher Hajbi
Posted on Tuesday, 26 July 2022 18:55

The Kigali Convention Centre, a conference centre, next to the Radisson Blu hotel, in March 2019. © Vincent FOURNIER/JA

"This year is the year". Having successfully rebounded, the Rwandan government is showing off its ambitions in tourism: new air routes, prestigious hotel brands in the pipeline and a goal of "generating $342m in tourism revenue by 2022", says Zephanie Niyonkuru, deputy director-general of the Rwanda Development Board (RDB).

Launched in 2009 to accelerate national economic development, this agency – the Rwandan government’s Swiss Army knife for attracting foreign investors and tourists from the four corners of the globe – hopes to make Kigali not only a real economic hub but also a multi-activity tourism hub on the continent.

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