Interview: Maroc Telecom
Brahim Boudaoud, Marketing Director, Maroc Telecom, Morocco
Is the Moroccan telecoms market saturating?
BRAHIM BOUDAOUD: After a first phase of market conquest that had as its objective to raise the penetration rate of mobile phones, and after the arrival of the third mobile operator, we are now entering into a new phase of slower growth.
What are your ambitions for data?
BRAHIM BOUDAOUD: Since2000 we havebeen investing inavastADSLconnection programme, so that all Moroccans who wish to be hooked up, can be. We are also workingonmobile internet via 3G, both pay as yougoand billed.Wewill eventually offer Morocco’s first converged triple play of unlimited phone use, highspeed internet and also TV, all delivered through fibreoptics to the home.
Where will you be in five years time?
BRAHIM BOUDAOUD: We want to consolidate our position as a global operator, in Morocco but also further afield with our operations in Mauritania, Burkina Faso and Gabon.